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SoDa AI Marketing Kit
Customer Segmentation & Sentiment Analysis
Advanced customer insights and behavioral analytics.
SoDa AI Marketing Kit is an end-to-end solution for intelligent marketing that combines real-time behavioral data processing with customer experience insights.
It automatically clusters customers into actionable segments, enabling personalized campaigns, offers, and recommendations. In parallel, it analyzes customer reviews and feedback across channels and points of sale to uncover sentiment trends and identify best practices in service and operations.
Key Features
01
Real-time clustering of customers into actionable segments
02
Behavioral analytics for campaign optimization
03
Sentiment analysis from reviews, surveys, and feedback
04
Simulation of consumer behavior for product & campaign design
05
Pre-trained models for quick start, customizable for brand-specific needs
06
Team enablement & training services
Benefits
Smarter product design
simulate consumer response to new launches
Personalized marketing
deliver tailored offers and campaigns at scale
Improved customer service
identify best practices from review analysis
Cross-channel consistency
adapt to unique ecosystems and customer journeys
Use Cases
Retail & FMCG
segment shoppers by behavior, optimize promotions
E-commerce
personalize offers and recommendations in real time
Hospitality & Travel
analyze reviews to refine customer experience
Telecom
predict churn and improve retention campaigns
Banking & Finance
tailor products and services based on sentiment & behavior
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